Ford pickup stays America’s top-selling truck for forty fifth 12 months, automaker says

Ford Motor Co. shows a brand new 2021 Ford F-150 pickup truck on the Rouge Advanced in Dearborn, Michigan, September 17, 2020.

Rebecca Prepare dinner | Reuters

DETROIT — Ford Motor’s F-Sequence pickup will stay America’s best-selling car for a fortieth straight 12 months in 2021 and the trade’s top-selling truck for the forty fifth consecutive 12 months, the corporate stated Thursday.

Whereas the pickup, which incorporates the F-150 mannequin and different bigger siblings, has topped U.S. gross sales for many years, retaining the titles this 12 months was notably notable given an ongoing scarcity of semiconductor chips that lowered manufacturing throughout the trade.

Ford prioritized manufacturing of the F-Sequence all through rolling shutdowns of crops this 12 months because of the elements scarcity, solely having to shut services that produce the pickups for comparatively brief quantities of time in contrast with months at different crops.

The chip scarcity might trigger Normal Motors’ Chevrolet Silverado to lose its long-held second-place gross sales title this 12 months to Stellantis’ Ram pickup. Via the primary three quarters, Ram’s full-size pickup gross sales totaled 434,772 items in contrast with the Silverado at about 407,000.

GM spokesman Jim Cain downplayed the nameplate rankings however stated the Detroit automaker stays “very nicely positioned to ship its seventh consecutive 12 months of gross sales management within the full-size pickup section.”

In contrast to Ford and Stellantis, GM has two full-size pickups. It sells the higher-priced GMC Sierra alongside the Chevy Silverado. Mixed gross sales of each pickups outnumbered its crosstown rivals via the third quarter.

Each GM and Stellantis report gross sales on a quarterly foundation, whereas Ford stories its outcomes month-to-month.

Ford offered 663,508 F-Sequence vans although November, a 7% lower from a 12 months earlier. That features 534,831 items via the primary three quarters of the 12 months, giving it a sizeable lead over its Detroit crosstown rivals.

Ford confirmed its F-Sequence outcomes Thursday in releasing its November gross sales, which elevated 5.9% in contrast with a 12 months earlier to 158,793 automobiles.

Ford, based mostly on personal trade knowledge, stated it was the one main U.S. automaker to publish a year-over-year improve in November. It additionally stated it was the top-selling automaker within the nation for a 3rd consecutive month, marking the primary time since 1974 that it has completed that streak.

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